As speculation about the state of the world economy continues, many companies are beginning to think about how to grow their revenues. One of the best places to start is to mine your current roster of clients.
Studies suggest that existing clients are 50% more likely to buy from an existing vendor. Selling to your current clients can reduce your cost of sales, reduce the time of your sales cycle and improve margins. Here are a few ideas on how to grow revenues from your existing clients:
Whether your children (or grandchildren) are 2 or 20, there’s one big thing probably weighing on your mind: How to pay for college. You’re not alone. According to recent studies, 42% of parents surveyed say their top money concern is paying for their child’s education.
The figures are daunting. Estimates project the cost of yearly tuition at a private college will be over $130,000 per year by the time today's grade schoolers reach college. The key to tackling these overwhelming figures is to have a strategy and long-term approach to saving for higher education.
Zinner & Co. is pleased to sponsor and support Cleveland Play House's production of “Into the Breeches!” which runs September 14th through October 6th, 2019.
Set in World War 2, “Into the Breeches!” is the story of a group of inspired women who must fight to keep the theater alive during the war, while the men fight overseas.
There's a threat called Phishing and it can put your entire organization at risk. Phishing, a technique malefactors use to steal sensitive information such as user names and passwords, is a growing segment of crime.
Phishing typically involves the use of an authentic-looking email or website that prompts you to enter sensitive data that can be used to hack or hijack your business's systems. Phishing techniques are becoming increasingly sophisticated and more difficult to spot and prevent.
At one point or another, you’ve probably been asked to complete a survey after visiting a business. Many businesses even offer incentives such as discounts on future purchases or entries into drawings for prizes. These firms invest heavily to hear your feedback, but is it worth it?
Not-for-profits are different from for-profit businesses, but one of their commonalities is the need for high levels of service and ongoing engagement with clients.
One of the fastest and most effective ways to gain momentum and market share is through the acquisition of a competitor. Acquiring a competitor has two distinct advantages – it allows you to eliminate competition; and it allows you to gain new products, customers and employees.
Earlier this year, we shared some of our favorite books (see part 1 and part 2) and the response was quite favorable, so we thought we’d share a few more.
Running a small business can be challenging. Owners must always strike a balance between having the tools they need to run the business and controlling expenses.
One of the surest ways to keep your best employees is to take an active role in their growth and development. Doing so casts you into the role of a mentor, someone who can help them grow and reach their full potential, whatever that may be.
Zinner & Co. is deeply committed to developing the next generation of aspiring accountants. Each year, Zinner invests heavily to hire, train and mentor college interns. It’s a way to give back to the industry and attract great prospective employees.
We frequently hear the following question - “Is accounting still a viable career choice for undergrads?”
